
Consumer Authorities Take Action Against Greenwashing in the Clothing Industry
So-called “greenwashing” has been a focus area for the Norwegian Consumer Authority (Forbrukertilsynet) in recent years. Now, the Consumer Authority, together with 19 other consumer protection agencies, has signed an open letter to the clothing industry, warning against the use of vague and unsubstantiated environmental claims and providing concrete guidance for marketing practices. These recommendations are also relevant for other industries.